Malang's Untold Stories: Three Hidden Sustainable Tourism Destinations You Shouldn't Miss

RATIH DHEVIYANTI, NUR Malang's Untold Stories: Three Hidden Sustainable Tourism Destinations You Shouldn't Miss. [TA] (Unpublished)

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Abstract

The global tourism sector, while a significant economic driver and job creator, faces increasing challenges related to its negative environmental, socio-cultural, and economic impacts. This growing concern highlights the critical need for sustainable destination management, aligning with global initiatives like the UN Sustainable Development Goals (SDGs) and the Global Sustainable Tourism Council (GSTC) criteria. This creative thesis aims to address the lack of international promotion for three unique, inherently sustainable tourism destinations in Malang Regency, Indonesia: Tiban Mosque, Spring Water (Sumber Maron), and the Bedengan Orange Picking Tour. Despite embodying GSTC principles across sustainable management, socioeconomic, cultural, and environmental impacts, these hidden gems suffer from limited Englishlanguage information online, unlike popular regional attractions. Through a comprehensive digital strategy utilizing creative storytelling via official websites, social media platforms (Facebook, YouTube, Instagram, TikTok), and travel blogs, this project seeks to elevate the global recognition of these sites. By crafting engaging content that highlights their unique culture, natural beauty, and sustainable practices, the initiative intends to significantly increase both local and international tourist visits, thereby boosting local community income and promoting responsible travel. This approach leverages the power of travel writing and tour interpretation to create meaningful connections between visitors and the destinations, demonstrating how digital promotion can foster long-term sustainability and appreciation for Malang's unique heritage.

Item Type: TA
Uncontrolled Keywords: sustainable tourism, travel writing, creative storytelling, Global Sustainable Tourism Council
Subjects: P Language and Literature > PE English
P Language and Literature > PR English literature
Divisions: Fakultas Bahasa > S1 Sastra Inggris
Depositing User: umclibs1
Date Deposited: 30 Oct 2025 06:39
Last Modified: 30 Oct 2025 06:39
URI: http://repository.machung.ac.id/id/eprint/998

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